Do you want to attract more blog readers?
If so, why do you want them? Why do they have to be regular readers of your blog?
There are answers to these questions. Increasing your blog readership isn't as easy as you think, but if you do it, you won’t have to worry about blog traffic.
Getting more readers helps in getting more blog traffic, so it is very important to increase your blog readers now. Here I will share some ways to increase your blog readers.
While you are attracting traffic to your blog, you should focus more on converting that traffic into readers . One of the easiest ways to convert traffic into readers is to attract targeted traffic and work on building a niche website. This is a major problem that many new bloggers face when they start blogging on multiple niche topics.
Having a niche blog will not only help you get more page views but search engines will also increase the visibility of your blog. So, we are assuming that you have done everything right so far and are getting decent traffic from search engines.
Now it’s time to take your blog to the next level and attract more blog readers who subscribe to your blog. So what kind of traffic and what other tips can help you attract more readers?
But first…
What is a blog readership?
Blog readers are people who subscribe to your blog through various channels. These channels may be email updates, feeds, Facebook fan pages, Twitter, or any other way to follow your blog updates. These people like your blog and are willing to subscribe to your updates.
The real asset for any blogger or webmaster is the number of readers subscribed to your blog because we never know which search engine algorithm update will completely wipe your website from the search engine index and your regular readers will become your most important asset.
9 Strategies to Attract More Blog Readers
1. Use social media sites to increase subscribers
Social media sites like Facebook, Twitter, Pinterest, Instagram, YouTube etc. do provide a great platform to attract more readers to your blog. If you want to build a large readership for your blog, an active social media presence will help you achieve that.
No matter how busy you are with your online business or offline work, make sure you spend quality time on social media sites interacting with other bloggers and influencers in your niche.
One of the biggest mistakes bloggers make on their social media pages is that they focus on getting more likes and shares but fail to build a community . Once your readers are engaged, they will bring you more likes and shares .
The key is to make your readers/blog followers feel like they are part of a community .
Try to promote your best content and comment on it regularly to build a healthy relationship with your audience.
But don't be a bitch and only promote your own stuff; no one will care about you or your blog if you only talk about yourself. Take a win-win approach by sharing other people’s content, and in turn, sooner or later, they’ll share your posts .
That’s how you can use social media sites to attract a large number of long-term readers to your blog .
- If you’re a busy blogger, you can use apps like Socialpilot (for newbies) or AgoraPulse (for professional bloggers) to schedule content, and your primary role will shift to driving engagement for your page.
- I use a combination of Flipboard , Pocket , and Feedly to stay active on Twitter , YouTube , and FB .
2. Connect with other bloggers
In blogging, connection is everything .
Blogging requires meaningful relationships and a healthy network with other bloggers and influencers to be successful.
The more relationships you build on your blog, the higher quality your readers will be. Once you have a large readership, everything else becomes much easier .
What you get:
- More sales
- More profit
- Better traffic conditions
- Better online visibility
Use other people’s blogs to connect with them . Try guest posting, blog commenting , and emailing them about their articles to quickly build a great relationship.
Again, don't be selfish! Tell your readers about their best posts or their blog posts on your blog . This way, you'll actively build a good online reputation and a strong network of fellow bloggers.
3. Use guest blogging as a strategy
Without a doubt, guest blogging is** one of the best ways to quickly build** your blog brand.
Not only will guest blogging bring you high-quality backlinks , but it will also bring more online presence and readers to your blog .
- Tips for successful guest blogging :
- Don’t post mediocre content on your guest posts; always write **quality posts. People will only **follow your blog if your posts are amazing, unique, and really, really good .
- Try to land on top blogs with your guest posts because these top blogs always help you to get loyal readers, more email leads, and higher sales.
- Analyze the blogs you want to guest post on. This way you will know how to write to appeal to a specific audience .
- Try to frequently guest post on blogs that are bigger than yours .
4. Make sure your blog content is high quality
If you don’t have great blog posts on your website , no one will be interested in reading your content.
Even if you have a huge online presence, it won’t help if the posts you write are mediocre and generic.
Identify what problems your audience has. This will help you **write better blog posts. Understand what they want and build a network **around them and what they need.
Do your research and reach out to other influencers to find out what they write about on *their sites . Observe how they *connect with people on their blogs to increase their readership.
5. Invest in blog design
In blogging, first impressions are crucial .
If you want to quickly catch the eye of other bloggers, make your blog design look professional .
Make sure your blog offers a mobile-friendly theme as smartphone users are increasing every day. I use and recommend the Astra theme as it has built-in schema markup and is fast.
6. Reply to all
No matter how busy you are, always take the time to respond to your readers.
Try to interact with them through blog comments, social media sites like Twitter and Facebook , and by responding to emails . Most readers will use blog comments and emails to voice their questions. When you respond to them quickly and resolve their issues, they will become loyal fans of you and your website.
[Tweet “This is how the most popular blogs in the blogosphere are built.”] Spend some time responding to your readers and other bloggers, and you’re sure to make a big impact .
Don't forget the importance of building healthy relationships with your blog readers . In order to build a long-term, amazing blog, you need active, engaged, and enthusiastic fans supporting you.
These are some strategies that have worked for me. This is why ShoutMeLoud is so successful; we are a community of bloggers.
7. Write about hot topics in your field
People always love to get some interesting information, so browse the internet as much as possible and find a popular topic. After choosing a topic, write detailed information about it and publish it.
This will bring new visitors to your blog every day (regular blog readers). Try to be one of the first to cover important and trending topics in your field. An easy way to achieve this is to set up Google alerts or subscribe to the official product page's email newsletter.
Being the first to break the news and reporting it in detail will help you get more recognition from other important players in the industry and earn some high-quality links pointing to your site. The key here is to report on what everyone is looking for and provide in-depth coverage of the topic.
8.Integrated update subscription option
There are many email subscription services on the internet that can help your readers get the latest posts from your blog straight to their inboxes.
So, place an email subscription box at the right place in your blog [put it where people will notice it the most] and provide an attractive description for your subscription box.
"Want to become a Problogger in 30 days? Subscribe to our blog and we'll send all the Problogging tips to your inbox".
It will attract people and they will subscribe to your blog. This is one of the most effective ways to get more blog readers by converting one-time traffic into subscribers and regular readers.
Also, don't limit yourself to just one subscription service . People around the world use different ways to keep up with the news, including Twitter, Facebook, content syndication sites, and more. You can refer to our previous guide “ Your blog must have a subscription option ”.
9. Dedicated subscription page:
This is something you can learn from SidelinePlay that will help you get more targeted blog readers. Having a dedicated page or post with various subscription options will help you.
In addition, you can also write occasional posts on various social media sites to remind readers to subscribe to your blog. You can republish the subscription reminder posts with noindex tags every 2-3 months and help new visitors quickly become readers of your blog.
I'm sure these are not the only ways to attract more blog readers , there are many other tips and techniques that you can implement on your blog.
However, before you start optimizing your site, I recommend starting with one thing and seeing how well it works for you. For example, many people aren’t great at commenting or guest posting, in which case there are other actionable tips that can help you take your blog to the next level.
If you have more advice or tips to share, please let me know in the comments. If you found these tips effective and useful, please share them with your social circle.
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